Matt’s Birthday Project

Some changes to the strategy

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Well it comes as no surprise that after spending months working on strategy and days on doing the video, that i have changed my plan of attack here. So listen up people this is what i am going to be doing:

The main change is that i am NOT doing a domain a niche. I am going to put all niches into a single domain name using folder sub directories. There are several reasons for this which i will go into in a later post, but the key motivation is things like avoiding too many similar footprints across multiple domains. Also i have decided that the website / domain will have a master theme which makes all the niches in the sub directories relevant. Again i will explore this with you in a later post.

So in summary instead of 132 domains, there will be one domain with 132 sub directories, each one with specific niche content. Hope that makes sense!

Stay tuned as the building process will beginning in a few days.